Content Marketing is a marketing strategy
Content Marketing is a marketing strategy focused on creating and distributing relevant content (such as articles, ebooks and posts on social networks), without explicitly promoting the brand. With Content Marketing , the company helps its target audience to solve their problems and becomes an authority on the subject. What is Content Marketing When starting a Digital Marketing strategy , every marketer finds this front called Content Marketing. But what does it mean, after all? Going straight to the point, Content Marketing is the strategy of producing content for your target audience, which helps you in the whole buying process and attracts you to you in a natural and spontaneous way. It is the fuel of Inbound Marketing . The idea is to inform people so that in the future they will not only respect your brand and have it as a reference, but also become customers of your company. We can say that the meaning of Content Marketin...